$80 to $150
Lost per day, per empty unit
Every day a unit sits empty is direct revenue you never get back. Marketing that takes weeks to "build a pipeline" is too slow.
We don't send leads.
We send applications.
Mira uses proprietary AI and social media to deliver qualified rental applications directly into the system you already run. Yardi, Entrata, AppFolio, RealPage, whichever you use. No integrations. No tech buildouts. You pay per application, not per click.
$150per application
$298one-time setup
7 to 14 daysto first applications
New application received
Pushed to your PMS · just now
Pay per
application
application
Works with the system you already run
Yardi
Entrata
RealPage
AppFolio
ResMan
Buildium
MRI
Rent Manager
Yardi
Entrata
RealPage
AppFolio
ResMan
Buildium
MRI
Rent Manager
How we like to work.
We're a small team. We want to work with a handful of good people, do honest business, deliver applications, and have a good relationship moving forward. We get it. You've probably worked with vendors that are crazy town. We don't like to operate that way. We keep it simple. We keep it easy.
The problem
Your vacancies are bleeding money. Your current lead-gen is bleeding worse.
Most apartment marketing buys impressions and clicks. You pay whether anyone actually shows up, and your leasing team still has to chase, qualify, and re-enter every prospect. Mira flips the model: you only pay for completed applications, delivered straight into the system you already use.
1 to 3%
Paid leads that turn into applications
Industry-typical funnel: most of the spend evaporates between click and application. Mira skips the leaky middle.
Weeks
To onboard most leasing tech
Integrations, IT tickets, training, change-management. Mira plugs into the tracking link your PMS already gives you. Done.
How it works
Three steps. That's the whole onboarding.
No new platforms to learn, no IT involved, no engineering sprints. You give us a link, we run the campaigns, applications show up in your system.
01
Share the basics.
You hand us property details, photos, available units, and the tracking link from your existing PMS. Yardi, Entrata, AppFolio, whichever you already use. Setup takes about 15 minutes.
⏱ 15-min setup
02
Mira runs the campaigns.
Our proprietary AI builds and runs targeted social campaigns to qualified renter prospects in your market, by city, unit type, budget, and lifestyle. No work from your team. The campaigns iterate continuously.
AI · targeted · iterating
03
Applications hit your system.
Completed applications flow directly into your PMS through the tracking link you gave us. Your leasing team logs into the system they already use. No new dashboard, no exports, no copy-paste. Just review and approve.
Direct to your PMS
Why Mira
The whole thing is engineered to remove your excuses to say no.
Most leasing-tech sells you something complicated and charges you whether it works or not. Mira works, and you only pay for the applications you receive.
Pay per outcome
$150 per delivered application. Not per impression. Not per click. Not per lead-form fill.
Works with your system
Yardi, Entrata, RealPage, AppFolio, ResMan, MRI. If it accepts a tracking link, we plug right in.
15-minute onboarding
No integrations, no IT tickets, no engineering hours. Hand us the basics and we're live.
AI-targeted social
We reach renters where they already are, by city, unit type, budget, and lifestyle fit.
Escrow-billed
The first 10 application fees sit in escrow. We bill against it only as applications actually arrive.
Run until fulfilled
No subscriptions, no retainers. The order runs until your application target is met. Then we're done.
Pricing
One price. No surprises. Billed against escrow.
Per-application pricing
$150
/ application
Plus $298 one-time setup, billed once at start.
- First 10 application fees held in escrow ($1,500)
- Billed only as completed applications arrive
- Campaign runs until your order is fulfilled
- No subscription, no retainer, no long-term contract
- Applications delivered direct to your PMS
Why escrow?
We put our money where our model is. Instead of asking you to pay upfront for an unknown outcome, you fund the first ten application fees into escrow at setup. We then bill against it only as completed applications actually land in your system. If we don't deliver, we don't get paid.
When the escrow runs down, you simply top it up, or, if you've hit your application target, you're done. No auto-renewals, no surprise invoices.
$150 / app
$298 setup
$1,500 starting escrow
No subscription
Get started
Let's run a pilot on one of your properties.
Tell us about one community, the units you want filled, and the system you already use. We'll size a pilot, run the campaigns, and bill only as applications land.
FAQ
The questions we get on every call.
Don't see yours?
No. Mira pushes applications directly into the system you already use through the tracking link your PMS provides. No integrations, no plugins, no migrations.
Typically 7 to 14 days from setup. Campaign performance ramps over the first couple of weeks as the AI optimizes against your specific market and unit type.
You're only billed against escrow as completed applications actually land in your system.
All of them. Yardi, Entrata, RealPage, AppFolio, ResMan, Buildium, MRI, Rent Manager, anything that accepts a custom tracking link. If your system can ingest applications via URL, we can deliver.
No subscription, no retainer, no auto-renew. You order a number of applications, we run until we deliver them. When you're done, you're done.
You do, 100%. Applications land directly inside your PMS as if they came in through any other channel. Mira never holds your applicant data hostage in a separate dashboard.
Mira Leasing System is a product of Direct Source Financial, LLC. We build performance-based acquisition systems for real-estate operators.
Book a call
Fifteen minutes. One property in mind.
Tell us about your portfolio and the units you want filled. We'll show you how Mira would run a pilot on one of your properties, with clear pricing and timeline.
15-minute call
No obligation
Honest pricing
Book a 15-min call
Tell us about one of your properties and we'll size a pilot.